Pasar Besar Siti Khadijah is a riot of colour. Kelantanese stall holders conduct their business amidst rows of chilies, carrots, seafoods and farm produce . It may suprise you that a majority of them are women. Perhaps this is a throwback to the fact that Kelantan was once ruled by a princess, Cik Siti Wan Kembang. Kelantanese women remain fiercely entrepreneurial and have been known to be hard bargainers

Pasar Besar Siti Khadijah,was originally known as Pasar Buluh Kubu. It was named after the wife of Prophet Muhammad SAW who is also a successful businesswoman. Pasar besar Siti Khadijah is the most famous market in Kelantan.This market operates as early as 6.00 in the morning to 7.00 in the evening..All traders will cease their business temporarily when hearing the azan (Islamic prayer call). This is to enable all visitor and traders to fulfill their daily prayer.